Excerpt:
...Johnny Meah’s eighteen-foot-high,
104-foot-wide showfront for ‘The Weirdest Women in the
World’ lured me to the back end of the midway at New
Jersey’s Meadowlands Fair. It was 1996, during the week
of July Fourth – U.S. Independence Day – and the height
of the traveling-carnival season in America. During
the fair’s two-and-a-half week run, the gloriously gaudy
advertisement for Twisted Sister, Minnie the Mermaid,
the Electrifying Voltara, and other Strange Girls –
Alive and on Stage – was seen by hundreds of thousands
of people. While the giraffe-necked Susie Stretch may
have stretched the limits of credibility, the artist
used every time-honored trick of the banner painter’s
trade to pull in a crowd – vibrant colors (‘flash,’
in the lingo of the midway), bold lines, eye-catching
exaggeration, and tantalizing wordplay.
Fairgoers were razzle-dazzled
into spending two bucks to go inside, where what they
actually saw was a contortionist, a girl in a goldfish
bowl, an electrocution-proof woman, and other classic
sideshow acts. The artist’s disclaimer appeared in small
script near the entrance: ‘Fantasy art scenes are not
intended as a true depiction of illusions presented
in the inside of this show.’ At the same time, his hand-lettered
signature proudly took credit for his creations: ‘All
‘Banner Art’ by Meah Studios, Riverview, Florida.’